Support the Bike Rally
Press Room | Press Room |
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| Friday, 25 July 2008 | |
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As the second-largest fundraiser benefiting an HIV/AIDS organization in Canada, the Toronto-Montreal Friends for Life Bike Rally is a national story. We are a community of ordinary people doing something extraordinary in support of the Toronto People With AIDS Foundation (PWA). Since its inception in 1999, the Bike Rally has raised over $4.5 million for PWA. As seen last year on City TV, CFTO News, CBC and Global Television, as well as on radio stations and in newspapers across Ontario, our colourful and energetic group of riders and support crew make a resounding splash wherever they go. In the process, they raise big awareness and big money to support people living with HIV and AIDS in Toronto. The Bike Rally’s participants can help you tell your story from a new angle. Our participants include riders who haven’t been on a bike in years, a community of bloggers (including a blogging grandmother), competitive athletes, and students. They come from all sexual orientations and ethnic backgrounds. Many among the rally are facing the challenges of life with HIV/AIDS – some have chosen to participate as a cyclist in the Bike Rally to challenge themselves or in memory of a loved one. Members of the media are invited to contact Pamala Beavis, Director of Development & Communications, Toronto People With AIDS Foundation, for story ideas, interviews, photo opportunities and b-roll footage. Media are invited to use the fact sheet, backgrounder and other communications materials below to assist in their reporting. 2008 Releases
2008 Coverage
2008 Letters of Support2007 Releases
Media contacts
Pamala Beavis
Jenni Willes |
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| Last Updated ( Friday, 25 July 2008 ) |
Hold the Date: Friends For Life Bike Rally Departs Toronto
Extra! Extra!
Bike Rally Merchandise for Sale!This year we are pleased to be offering 10th Anniversary t-shirts and hoodies for sale! Don’t miss your opportunity to get this limited-edition merchandise. Purchases can be made from the PWA office. Stop in to 399 Church Street, 2nd Floor, or make a request by e-mail to This e-mail address is being protected from spam bots, you need JavaScript enabled to view it . Hoodies are $35 and t-shirts are $20. Also, for those who missed out on last year’s event, the 9th Annual Friends For Life Bike Rally jerseys are also for sale. A steal at only $45, this jersey would make an excellent addition to anyone’s wardrobe. 
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