2010
Press Releases
2010 Toronto Departure Press Release- Bike Rally Announces $7 Million in 12 years
- Press Release Bike Rally Bike Clinic 2010
2010 Media Coverage
- Xtra Magazine July 22, 2010
- Toronto News 24 July 22, 2010
- Fab Magazine July 21, 2010
- Mississaugau.com July 19, 2010
- Voice of Toronto July 25, 2010
- Proud FM July 26, 2010
- Proud FM podcast
- Proud FM podcast
- P680 News July 25, 2010
- CHEX TV Newswatch July 26, 2010
- CBC Toronto Metro Morning July 26, 2010
- Xtra July 26, 2010
- CKWS Television July 27, 2010
- Xtra July 27, 2010
- Xtra July 28, 2010
- Brockville Recorder July 29, 2010
- Xtra July 29, 2010
- CTV Montreal July 30, 2010
- Cornwall Seaway News July 30, 2010
- Xtra July 30, 2010
- Xtra July 31, 2010
- TVCogeco August 3, 2010
- St. Lawrence EMC August 5, 2010
- Gananoque Reporter August 6, 2010
2009
Press Releases
- Photo Op - Friends For Life Bike Clinic at Scotia Plaza - July 17, 2009
- Overcoming Fears: Injured Rider Helps Get People Back On The Right Path
- The Heart Of The Matter: Heart Surgery Survivor Rides 600km In Cycling Challange
- From Work To Play: Building Lasting Bonds
- Overcoming Challenges: Visually Impaired Rider Sets His Vision On Changing Lives
- Giving And Receiving: A Volunteer’s Story Of Inspiration
- A Lifelong Commitment: Families Band Together To Raise Money For HIV/AIDS
- Documentary "A Reason to Ride" Debuts at the InsideOut LGBT Film Festival - May 24, 2009
- Bike Rally Launch (Jan 15, 2009)
2009 media coverage
- Northumberland Today, July 2009
- Northumberland News, July 15, 2009
- Metro News, July 22, 2009
- Tandem, July 26, 2009
- Mississauga News, July 25, 2009
- agenciaaids website (Portuguese article with English translation)
- Listen to Proud FM's radio ad for Shaun Proulx's "Unforgetable Summer Adventure" (Shaun + Mark will be doing regular radio reports as they do the ride again this year).
General Info
As the second-largest fundraiser benefiting an HIV/AIDS organization in Canada, the Toronto-Montreal Friends for Life Bike Rally is a national story.
We are a community of ordinary people doing something extraordinary in support of the Toronto People With AIDS Foundation (PWA). Since its inception in 1999, the Bike Rally has raised over $5 million for PWA.
As seen last year on City TV, CFTO News, CBC and Global Television, as well as on radio stations and in newspapers across Ontario, our colourful and energetic group of riders and support crew make a resounding splash wherever they go. In the process, they raise big awareness and big money to support people living with HIV and AIDS in Toronto.
The Bike Rally’s participants can help you tell your story from a new angle. Our participants include riders who haven’t been on a bike in years, a community of bloggers (including a blogging grandmother), competitive athletes, and students. They come from all sexual orientations and ethnic backgrounds. Many among the rally are facing the challenges of life with HIV/AIDS – some have chosen to participate as a cyclist in the Bike Rally to challenge themselves or in memory of a loved one.
Members of the media are invited to contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it for story ideas, interviews, photo opportunities and b-roll footage.
Media are invited to use the fact sheet, backgrounder and other communications materials below to assist in their reporting.
2008
Press Releases
- Photo Opportunity - 330 cyclists journey from Toronto to Montreal (Web)
- ADVISORY: Hold the Date: Friends For Life Bike Rally Departs Toronto 31.54 Kb
- Scotiabank Gears Up In Support of the Friends For Life Bike Rally (Web)
- Bike Rally Announces $5-Million Fundraising Milestone at Tenth Anniversary Celebration! 92.04 Kb
- Fact Sheet (2008) 43.58 Kb
- Backgrounder (2008) 33.48 Kb
- Making A Difference On Valentine’s Eve 29.83 Kb
2008 Media Coverage
- Shaun Proulx rode with the Bike Rally in 2008, and provided twice daily updates on the Shaun Proulx Show on Proud FM: Monday @ 4 pm and 5 pm, Tuesday @ 4 pm and 5 pm, Wednesday @ 4 pm and 5 pm, Thursday @ 4 pm and 5 pm, Friday @ 4 pm and then a final report . (Proud FM is one of PWA's media partners.)
- CTV Toronto: Correspondents on the city's pride (Web)
- FrancoQueer participe activement à la semaine de la fierté gaie (Web)
- Big Wheelers: PRIDE 2008 / Friends for Life Bike Rally honoured in milestone year (Web)
- Xtra Bike Rally Photo Gallery (Web)
- BR08 Morrisburg Leader (August 2008) 296.17 Kb
- BR08 Orono Weekly Times (August 2008) 356.20 Kb
- BR08 Picton Gazette (July 2008) 476.63 Kb
- BR08 Port Hope Evening Guide (July 2008) 242.01 Kb
2007
2006
Media contacts
Kevin Gerber
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Last Updated on Friday, 20 August 2010 15:52
